Consider Differences in Sending Greeting Cards

Although you want to get into the spirit of things by giving out beautiful greeting cards, never forget that some holidays aren’t holidays for everyone.

Consider Christmas. While most Americans celebrate this holiday, others don’t for religious, cultural, or personal reasons. For these people, a Christmas greeting card may be considered insensitive. If you can, get to know your customers on a more personal level to avoid such faux pas. You may also want to craft your cards with a neutral theme, both in design and message. Continue reading


Top 4 Corporate Greeting Cards Mistakes

Maintaining customer connection through corporate greeting cards might seem easy— get a designer, know the address, have the cards delivered, and voila! You’re on top of your customers’ minds.

Sadly, the reality is not as simple as you might think. One error can put your customers off, and create a negative opinion of you. Here are some mistakes to avoid: Continue reading

Because Client Retention Matters

Customers, both new and returning, are any businesses’ most important asset; without them, the business wouldn’t exist. Many businesses focus on gaining new customers, however, retaining as many return customers as possible means that you will continue to have a source of income even if attracting new customers becomes difficult.

Another advantage to customer retention is that it can actually be a lot easier to do. The following points sum up the ideas behind good customer retention strategies: Continue reading

Making a Business Greeting Card Work

Every business owner who has successfully made a sale with a customer will want to keep in touch with them to stand a chance of repeat business. In some cases, the customers themselves can spread the good word about your operation and encourage other people to check you out. One way to sustain the ties will be to furnish them some corporate greeting cards. But how do you craft the item and make a lasting impression on your present and future customers? There are some cardinal elements to keep in mind. Continue reading

Attract Clients with Customized Greeting Cards

One way a business person can keep in touch with his or her customers is through customized greeting cards. Although there are email-cards available, there’s nothing like a nice greeting card sealed in an envelope to make your customers feel extra special.

Here’s how to start getting your customers the perfect, customized greeting cards that will keep them pleased with a more personalized message: Continue reading